Website monetization is the process of converting existing traffic being sent to a particular website into revenue. Some of the more popular ways of monetizing a website are Pay Per Click (PPC), and Cost Per Impression (CPI/CPM) advertising. You can also place Banner Ads (a graphical advertisement) on various websites, or get revenue from other’s advertising on your site.
Another way to monetize is an opt-in on your site. Having an irresistible offer for download in exchange for a visitor’s email address is a powerful tool for monetizing your site. Setting up timed auto-responder messages that keep you delivering valuable content to your prospect makes it easy to build trust – which is the key to monetization. The secret here is to build a loyal fan base who will eventually buy from you.
Setting up ecommerce, affiliate programs, paid membership programs and revenue-generating newsletters are all additional ways to monetize. There are many more ways to generate money online. Each method is specific to your goals and should be carefully executed.
One thing is certain. You must have a well-defined system in place to monetize your site if you want to make money while you sleep.